SGD Members win Best of Houzz
Awards for designers from home inspiration website
Nine SGD Registered and Pre-Registered Members have won coveted Best of Houzz 2018 Awards for their portfolios and customer service.
The winners include Ian Smith MSGD and Debbie Roberts MSGD of Acres Wild; Charlotte Rowe MSGD; Louise Harrison-Holland MSGD of Blue Tulip Design; Lee Bestall MSGD; Peter Reader MSGD; and Pre-Registered Members Neil Jones, Lucy Conochie and John Ward.
Founded in California in 2009, Houzz is fast becoming the go-to website for those looking for inspiration for their home and garden. “Houzz is free for professionals to set up a profile and it has attracted new clients that have gone on to review me for the benefit of others,” explains Neil Jones.
Peter Reader, who like many designers pays an additional fee for better exposure in his local area, said that a large percentage of his new business now comes from Houzz. But, he says, you have to work at raising your profile. “As well as putting up good images of your work, you can also link into some of the discussion groups and forums to help raise your profile. Being interactive also means that Houzz is more likely to use your images for one of its regular design articles, which puts your work in front of a larger audience.”
Charlotte Rowe commented: “Houzz is very helpful in expanding our reach and increasing our online audience. It certainly generates leads, along with Pinterest and Instagram, and it is now one of the main platforms people use to identify experts and specialists. We have over 40 projects featured on Houzz and update them regularly. We have also uploaded idea books, featuring images of fireplaces, water features, country gardens and garden lighting. We also work closely with our Houzz account manager to ensure that we keep our profile up to date and looking its best.”
Ian Smith, MSGD of Acres Wild, added: “We like Houzz because it is such a visual site, requiring high-quality images of real-life projects, which showcase the work we do and give potential clients a clear sense of our designs.”